I would like to share the Spring/Summer 1999 Ad Campaign of the clothing label, Yves Saint Laurent (YSL), because it can serve as an example of how art can be an inspiration and an influence for fashion as well as advertising. This ad campaign is now part of the archives of the brand and is now considered a classic.
The ones on the left are the photos of the ad campaign shot by photographer, Mario Sorrenti and the ones on the right are the iconic paintings that served as the inspiration for the photos of the ad campaign.
The Mona Lisa / La Gioconda
Leonardo da Vinci, c. 1503-1517
Oil on poplar
Le Déjeuner sur l’herbe / The Luncheon on the Grass
(originally titled “Le Bain” or The Bath)
Édouard Manet, c. 1862
Oil on canvas
Gabrielle d’Estrées et une de ses soeurs / Gabrielle d’Estrées and one of her sisters
Unknown Artist from the School of Fontainebleau, c. 1594
Oil on wood
The Rokeby Venus
(also known as The Toilet of Venus, Venus at her Mirror, Venus and Cupid, or La Venus del espejo)
Diego Velazquez, c. 1647-1651
Jeune homme nu assis au bord de la mer (Young Male Nude Seated beside the Sea)
A Study
Jean-Hippolyte Flandrin, c.1836
Les Trois Graces
Jean-Baptiste Regnault, c.1799
Magdalen with the Smoking Flame
Georges de la Tour, c. 1640
Oil on canvas
Olympia
Edouard Manet, c. 1863
Oil on canvas
Le Sommeil / The Sleepers
Jean Désiré Gustave Courbet, c.1866
Oil on canvas
The Valpinçon Bather
Jean-Auguste-Dominique Ingres, c.1808
Oil on canvas
Le Verrou
Jean-Honoré Fragonard, c.1780
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I love how Mario Sorrenti recreated the iconic paintings! ❤
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